Visual selling · 3D product configurator

While others send quotes, you make the product come alive.

The competitive advantage your competitors cannot improvise.

Your dealers know the potential customer's budget and, building empathy with them, guide their choices and close at the right moment: every negotiation becomes a secured sale. An advantage that shows up in revenue.

And when the customer comes on their own, they don't need anyone: from the couch they configure their product in 3D, see the price in real time and order. A tool that sells for you, 24/7.

Instant quotes, full margins.

Start free with a Pilot Project · Short demo, no commitment · Go-live in just a few weeks

3D configurator for a pergola in action, with dimensions and finishes updating in real time Configurator live

Your product live online. In three steps.

You describe, the customer configures, the order leaves already perfect. All on your page — as you see just below, live.

01

Describe your product

Upload drawings, price lists, and catalog rules. Our team transforms your product into a parametric 3D model, ready for the page.

02

Your customer configures in 3D

They choose dimensions, finishes, and options and watch the product transform in real time. Your catalog rules guide them to the perfect combination.

03

Price and order ready

Price list calculated instantly, PDF quote and bill of materials generated on their own. The order reaches your systems already complete, ready for production.

This is the real configurator, already at work on this page — adapted to your website's style, exactly as it will work on yours.

Whatever you build, you sell it in 3D.

Pergolas, windows and doors, furniture, modular structures: whatever you build, your catalog becomes a 3D experience that sells for you.

Pergolas and modular gazebosOutdoor

Pergolas and modular gazebos

Modular structures with configurable panels, awnings, and glazing. Every variant becomes a ready-to-use catalog image.

Doors, windows, and fixturesConstruction

Doors, windows, and fixtures

Entrance doors, windows, and fixtures with configurable panel finish, handle, and glass type. Made-to-measure dimensions, with article code and bill of materials ready for the quote.

Conservatories and sunroomsConstruction

Conservatories and sunrooms

Glass and aluminium conservatories with dimensions, glass type, and frame finishes configurable in real time.

Bikes and componentsMobility

Bikes and components

Exploded bikes with optional components — frame, fork, wheels, handlebar, and saddle configurable. Every part can be changed, colored, and quoted in real time; component bill of materials and price update in a click.

Configurable trailersIndustrial

Configurable trailers

Flatbed and box trailers: model with or without side walls, length, width, axle count, and frame color configurable. Dimensions, bill of materials, and price update in real time.

Earth-moving machinesIndustrial

Earth-moving machines

Wheel loaders, excavators, and compact loaders: typology, bucket, boom, attachments, and body colors configurable. Every parts composition updates dimensions, bill of materials, and price in real time.

Kitchens and modular furnitureInterior

Kitchens and modular furniture

Modular kitchens and composable interior furniture: module layout, front finish, handles, and tops configurable. Module bill of materials, price, and article code compose on their own.

Saunas and wellnessOutdoor

Saunas and wellness

Outdoor sauna cabins with configurable wood species, glazing, and equipment. Your customer sees their wellness corner before they buy.

StairsConstruction

Stairs

Modular and spiral staircases: rise, diameter, number of steps, and tread/handrail finishes calculated with project constraints.

Pools and basinsOutdoor

Pools and basins

In-ground and above-ground pools with configurable shape, interior finish, and stone edge. Volume, cost, and bill of materials compose in real time.

Urban furniturePublic

Urban furniture

Modular benches, integrated planters, and lighting for public spaces: slats, metal, and light temperature configurable.

Photovoltaic canopiesEnergy

Photovoltaic canopies

Solar canopies and PV carports: span, height, PV modules, structure finish, and ground surface configurable. Power output, bill of materials, and price update in real time.

Glazed pool coversOutdoor

Glazed pool covers

Telescopic glass and aluminium covers for pools: openable modules, glazing, and frames configurable. Opening, volume, and article code: the customer sees them before ordering.

Play areas and playgroundsPublic

Play areas and playgrounds

Modular wooden play structures: towers, bridges, slides, and climbing nets configurable. Layout, colors, and modules compose to regulation.

Modular homes and micro-architecturesConstruction

Modular homes and micro-architectures

Composable prefabricated living modules: layout, module count, envelope, and finishes configurable. Volume, bill of materials, and price update in real time.

Awnings and covers · Carports · Exhibition stands · Spare parts and accessories

The customer builds it. And never goes back to your competitors.

Your customer touches the product, makes it their own. Every choice deepens desire and brings the buying decision closer — with the certainty of seeing what they buy.

Real dimensions

Every measurement honors product constraints: the configurator guides toward buildable combinations.

Finishes and materials

Photorealistic swatches for wood, metal, fabric, and paint. Your customer sees exactly what they will receive.

Real-time price

Price lists, discounts, and commercial terms calculated at every interaction, line by line.

Augmented reality

Your customer places the product in their own home, from their phone. The strongest vision of desire.

Customer viewing a pergola in augmented reality in their own garden

Your customer describes. AI composes. You close.

Words, budget, space: AI turns intent into a composition of dimensions, finishes, and accessories already aligned with your catalog. Your customer refines. You sign the sale.

AI in service of sales · guided composition · price list always aligned

  • From project to options

    Describe the outcome you want: AI proposes the strongest configuration.

  • Only valid combinations

    Buildable choices stay on screen: price list and catalog rules remain the guide.

  • Faster close

    Less hesitation, more certainty: the composition arrives ready to convert.

Everything you need to sell. In one single tool.

From configuration to production, in one single flow: every feature lifts conversions and protects margins.

Automatic price and quote

While you sleep, your site sends perfect quotes. Your competitors call back on Monday.

Complete order to production

From choice to bill of materials: the order arrives production-ready, with no manual handoffs.

Integrated augmented reality

Your customer sees the product in their own space, from their phone, before they buy.

Unlimited catalog imagery

A single 3D model generates every image: every finish, every size, every angle.

Insight on preferences

Every configuration reveals what customers want: variants, prices, decisive options.

Multi-channel configuration

E-commerce, dealer portal, retail store: the same rules and the same price list everywhere.

+0%
product page conversion
0%
orders confirmed right the first time
+0%
average configured order value
0×
faster at bringing new products online
Benchmarks published by leading visual commerce platforms on comparable implementations

The systems you already have, made stronger.

The configurator connects to your e-commerce, your ERP, and your product catalog. You update rules and price lists without waiting on IT: everything you have built stays in place and gains value.

Integration of the 3D configurator with ERP, PIM, and e-commerce
  • e-commerce · configurator embedded in the product page
  • ERP · orders and bill of materials to production
  • PIM · price lists and rules always in sync
  • CRM · leads and preferences captured automatically
  • AR & social · visual content ready for every channel
Talk to our team →

Marketing wants it. The board sees the numbers.

For marketing

Unlimited visual content

A single 3D model powers product pages, campaigns, and augmented reality: your brand always presents at its best, on every channel.

  • Unlimited visual content for campaigns and social
  • AR experience: the product in your customer's home, from their phone
  • Premium brand experience above static catalogs
  • Interactive product pages that multiply engagement
For leadership

Measurable ROI, total control

Start with a Pilot Project on one of your real products, with shared indicators. Once your data confirms the results, scaling becomes the most natural choice.

  • Measurable ROI: conversion, order value, confirmed deliveries
  • Quotes from days to minutes: a direct commercial flow
  • Accurate orders to production: the configuration is the specification
  • Unlocks the value of existing ERP, PIM, and e-commerce
Estimated annual impact€1,370,866
Incremental orders / month+144
Margin recovered / month€20,639

Estimate based on average industry benchmarks: +40% conversion and customers confident, certain of their choice at order time. We build the precise business case together on the Pilot Project, using your channel data.

A path for every stage of growth

Your quote is built on your catalog and your channels. The Pilot Project is the fastest way to see your numbers grow — and decide with certainty.

Pilot ProjectBusiness case on a real productGuided project
  • One product from your catalog in 3D
  • Configurator live on your site
  • Shared indicators: conversion, quotes, deliveries
  • Hands-on support from our team
Request a quote
EnterpriseFor multi-brand groups and dealer networksTailored
  • Multi-channel: e-commerce, dealers, retail
  • Single sign-on and role-based permissions
  • Dedicated SLAs and separate environments
  • A shared roadmap with your team
Request a quote

Build the sales experience that the others will copy.

Enterprise infrastructure, at the service of makers who want to set the pace. Around the world.

Built for speed

The configurator loads intelligently, only when needed. The page stays fluid on every device.

Built to be secure

The know-how behind your products stays protected: the CAD recipe lives in reserved assets, never in the exposed project.

Backed by the numbers

Shared indicators on conversion, average value, and quoting time, tracked from day one of the Pilot Project.

Created to scale

From a Pilot Project on one product to the full range: it scales across your channels with go-live in just a few weeks.

Those who sell like this never go back

Our products are built to last decades. The configurator let us present them online with the same care we put into building them. Once the digital experience matched the quality of the product, engagement rose and trust followed it.

Marketing and sales director — technical furniture maker
Does it fit the systems you already use?

Yes. The configurator talks to your existing e-commerce, ERP, and product catalog: configuration, price, and bill of materials flow to your systems automatically. Everything you have built so far stays in place and gains value.

Who prepares the 3D models of my products?

Whichever you prefer: your technical office, after a dedicated onboarding, or our team starting from the drawings and price lists you already have. Price updates apply independently, in just a few minutes.

My price list has complex rules and conditions. Can you handle them?

That is exactly our territory. Catalog rules, commercial conditions, discounts, and bill of materials are calculated at every interaction. The full richness of your price list stays safe in the system: your customer sees clear choices and a price that is always current.

Will the site stay as fast as it is today?

Yes. The configurator loads intelligently, only when needed, and runs in a space separate from the page. The browsing experience stays fluid on desktop, tablet, and smartphone. And the know-how behind your products stays protected.

How soon do you see the first results?

Activation on your site takes a day. The first product is online in a few weeks, with shared indicators on conversion and quoting time. Many customers see their first configured orders within the first month.

We bring one of your products into 3D.
The distance from your competitors will do the rest.

A Pilot Project on a real product from your catalog, with shared indicators on conversion, average value, and quoting time. The results speak for themselves — and they are yours.

PILOT PROJECT ON A REAL PRODUCT · SHARED INDICATORS · MEASURABLE RESULTS

Legal imprint & privacy

[Company AG] is a Swiss-law company, owner of the IConfigurator product, operating in compliance with Swiss legislation and European data protection standards.

Data controller

[Company AG] · Zurich (CH) · Switzerland. Swiss-law joint-stock company under the Code of Obligations (CO art. 762 ss.). UID: CHE-XXX.XXX.XXX · MWST/TVA number: CHE-XXX.XXX.XXX.

Contacts: privacy@iconfig.ai

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Reference authority

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Internal contact: privacy@iconfig.ai